No, you don’t need a product idea to get started. In fact, 80% of the creators we work with come to us without a clear product idea. Our process is designed to help you discover and develop the right product for you.

Your management doesn’t need to be involved—this journey is about you launching your own business. However, if you’d like them to participate, feel free to invite them.

The time commitment depends on the process you choose:

• Done-With-You (DWY): Expect to dedicate about 1 hour each weekday (5 hours per week).
• Done-For-You (DFY): You’ll only need to set aside about 1 hour per week.

Not at all! Launching a product can actually enhance your connection with your audience—if done correctly. Choosing the right product and strategy is crucial. Our team ensures that the products creators launch are top-notch, helping them build even deeper relationships with their audience.

It depends on the type of content you create:

• Value-driven creators typically launch paid communities.
• Entertainment-driven creators (like KSI or Logan Paul) often launch their own unique brands.

Some creators fall into both categories, giving them the flexibility to pursue either or both options. If you’re unsure which direction is best for you, book a call with us to discuss your goals, and we’ll help you decide the ideal path for your business!

If you have any additional questions or need more clarity, don’t hesitate to reach out. We’re here to help! You can always book a call with us, and we’ll be happy to discuss anything further and guide you through the process.